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785 happy customers


Strap Into Guraga, Luxury Watch Acessories Boutique


From watch enthusiasts or upgrading your existing watch looks, Guraga has a strap for you.


✓ High Quality, comfortable NATO Straps


✓ Hand Made in Italy

  Free Shipping on orders 75€+

Thousands of happy customers

Great Product!

The Strap is very pretty and nicely finished. Shipping and service excellent. Very happy, cannot complain in any way.

Nikkel Buck


Quality throughout

The item I received is of high quality to a good price. The customer service is also top tier.

Thomas Johansen


Spring bar travel tool set

This is the second time I’m using Guraga and all the items Are Top quality. I have 3 nato straps and the travel kit and I will be buying more from them. Great service and delivery was quick. 10 out of 10 great company.

Jose Mendez

Spring Bar Travel Tool Set


Fast and stunning!

Purchased 2 natos (green and vintage bond). Arrived 2 days early, with a wonderful handwritten card and springbars as gift. Very very good and great quality 😊

Simone Gaiano



✓ Free worldwide shipping €75+


✓ Vintage inspired with luxurious quality


✓ Artisan handmade

Meet Guraga

Guraga is passionate about quality, comfort, durability. Our Watch straps are vintage inspired, providing an instantly classic look. We source the finest quality materials and work with top artisans.


Leather Watch Straps

Leather Classics

Hand made, one by one, with the finest italian leather. You can smell quality

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NATO Watch Straps

NATO Straps

These NATO straps are vintage inspired, providing an instantly classic look.

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James Bond NATO Straps

Bond Nato Straps

A homage to the Connery era. Classis James Bond 007 NATO straps

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watch pouch

Watch Pouch

Italian handmade with premium leather watch pouch.

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watch roll

Watch Roll

Handmade premium leather rolls for luxury watches.

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springbar tool

Springbar Tools

For passionate about watches, SpringBar tools and travel accesories.

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Tiffany Blue Collection

Our Tiffany Blue collection inspired in luxury.

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Changing out your NATO strap

Changing out your NATO strap is easier than you think


Stay Connected

Something calming about the Sub300T Aquamarine. Reminds me of blue skies, warm sunshine, soft white sand between my toes and a stunningly clear aquamarine sea. 🏝️☀️🌊👙🩳🐚

Which watch do you own that takes you somewhere epic?

⌚️Doxa Sub300T Aquamarine on a soft @guragashop Aquamarine NATO


Buona domenica a tutti! Oggi indosso lui! Voi che avete al polso? 👀😉


Sinn 104 on Guraga Nato. AM & PM ⌚ 📸 ❄ 🧤 ⌚ 📸 ❄ 🧤 ⌚ 📸 ❄ 🧤 ⌚ 📸 ❄ 🧤 ⌚ 📸 ❄